When I talk to bloggers about starting a YouTube channel, I always get a variety of different excuses for not delving into the world of video, but video has been on the up for the last few years and it’s also super fun to get stuck in to!
I wanted to try and get you off the fence about making videos for your blog, so to lend a hand (because I’m a super helpful person!) I thought I’d pull together the top 7 reasons why you might be hesitant to get onto YouTube and how you can go about overcoming them.
By the end of this blog, you’ll be heading to YouTube to set up a channel and reaching for your camera, I promise you!
7 Reasons you’re avoiding YouTube
You’re scared of the camera
This is the number one reason why many people don’t start YouTube. Sitting down in front of a camera and talking is weird and unnatural, there’s no getting around that. But like anything, it gets easier the more you do it!
If you really want to start creating videos, but you’re embarrassed by how awkward and nervous you comes across on screen, then film them, but don’t post them. The more you film yourself talking, the easier it will become and then once you think you are more confident, start uploading your videos to your YouTube channel.
You don’t know how to use your camera
Non-techy people may fall down at the first hurdle, which is switching your camera on and actually filming a video. You can film a video on nearly any camera these days, all you have to do is point the camera at yourself and press the record button.
If you have a DSLR and want to film on that, I’d recommend getting a remote control for your camera and setting the focus to auto. This means all you have to do is place your camera on a tripod, position yourself in the right spot and then use the remote to focus in and press record!
There is always a tutorial you can follow on YouTube or on a blog, just type in the name of your camera and the model and see if someone has done a walkthrough on the video recording settings. Or, just film on your phone! There really is no excuse.
You don’t have access to editing software
There is always access to free video editing software somewhere. If you have a mac, then you can download iMovie for free, which is a super easy to use video editing tool.
If you’re a PC person, then there are a few online editing tools you can use, but the best place to look is in the Windows app store. There are plenty of free video editing apps in there!
You are worried about what people will think
Aren’t we all? Well one of the things I’ve loved about doing YouTube is that it has made me care less about what other people think. I love making videos, I’ve got to a point now where I am pretty much the same person on screen as I am off, so it’s not too much of a difference for people to pick up on.
The thing is, there will always be someone that likes the content you are creating. Are you going to keep your creativity all bottled up and suffocated just because Karen from Iowa commented on your video that you have a stupid voice? No!
Fuck Karen and her judgmental comments, you do you boo boo!
As a content creator, we openly put ourselves out into the world and make ourselves vulnerable. Creating anything and putting it out onto the internet takes balls and you should be super proud of yourself for it.
I bet Karen is just sat at home wishing she had the courage to do what you’re doing. Haters gonna Hate, isn’t that right Karen?
*(now I’m really mad at Karen and she doesn’t even exist)
You are worried about your family and friends finding your channel
I was too, but let me tell you something, they are usually the most supportive audience you will ever have and if they start to make fun of you for it, own it.
Like I said, it takes bravery to create videos and put them out into the world for everyone to judge, so you just keep making awesome content and let people think what they want to think.
When I first started on YouTube, all of my friends, including my boss, found my channel, but a lot of my viewers were actually my friends and they started asking me advice about things and talking to me about subjects that I had covered in my videos that I didn’t even know they were interested in. It helps to open up conversations that you never thought you’d have and that is a great benefit of making video content online.
As a side note, my YouTube content actually got me my first job out of University, if I had let fear get in the way of my creativity, I wouldn’t be where I am today!
You don’t know what kind of videos to make
You might be at a loss for what videos you should be making, the best way to come up with video ideas is to find out what your audience wants to see.
Run polls on social media, ask your blog readers, see what other videos people have made and how people have reacted to them. Do a little bit of research to find out what’s popular in your niche. Again, the more you do, the more ideas you’ll come up with as your confidence grows!
You don’t think your video content will be good enough
Stop it! Stop it right now!
The fact that you are reading this blog means that you have a passion for YouTube that needs unleashing and passion always creates awesome content!
Look at it this way, 100% of the world doesn’t like the same things, if they did, we wouldn’t have different genres of movies, music or books! As I said above, there will always be someone that loves what you create, and yes, there will also be people that hate it, but you aren’t creating for them, so let them go about their day.
Your content will improve over time and you’ll never be awesome straight out the gate, but it doesn’t mean you don’t have the potential to be. If you go into the biggest YouTube channels and scroll right back to the beginning of time, I bet you their videos didn’t start out all glossy and well produced!
Go and get started!
What are you waiting for now? You know you can do it, you know that with time you’ll become a YouTube master, so now is the time to make the first step. Get out there and start making awesome content the way I know you can!
If you have started a YouTube channel and you just aren’t getting the results or engagement you need, you can get in touch with me for a FREE one on one consultation, where we see if we can work together to help you get back on track and reignite that passion for video!